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Financial Services


Financial Services

We provide financial institutions with complete solutions to the unique branding and design challenges as they pertain to the financial industry, and we have delivered on some of the most complex brand initiatives for TD Bank Group, Royal Bank of Canada, CZ Bank (China), Regions Bank, SPD Bank (China) and Financial Executives International.

We work in just about every visual communication discipline, and whether the project focuses on shifting brand perceptions, cohesive brand implementation, or consistent brand messaging at the core customer touchpoints (corporate, digital, or retail), everything we do is geared to owning the immersive moment.

Our strategic design work has delivered clients with creative, original, and strategic (therefore lasting) design and branding, and our process is founded on a collaborative and inclusive client engagement principle, and it adapts to meet the criteria of even the most complex projects and drives to unite organizations under their core values, turning financial institutions into brand powerhouses.

Financial services and insurance sectors:

trillion dollars of U.S. gross domestic product in 2014


million employees in 2015

U.S. banking system in 2015:


trillion dollars in assets


increase in net income


billion dollars in net income

Some of our related work

Jackson Hewitt 4_360x220
Jackson Hewitt Tax Service Inc.

SLDNXT was commissioned to increase the visibility of the new Jackson Hewi...

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SPD Bank

SLDNXT designed a vibrant, cohesive branch transformation for Shanghai Pud...

China Zheshang Bank

SLDNXT designed an agile, holistic and vibrant branch transformation for C...

Regions Bank

SLDNXT developed a comprehensive and differentiated omni-branch strategy fo...

TD Comfort Zone
TD Comfort Zone

SLDNXT created TD Comfort Zone as an opportunity to position TD as a relev...

Financial Executives Canada

Financial Executives Canada commissioned SLDNXT to design a new brand essen...

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Some of our recent thoughts

Creating Customer Personas for Banks
Whitepaper June 22, 2018

There is a growing realization amongst financial institutions that the one...

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Eight Ways Banks Need to Adapt for Customer…
Blog June 20, 2018

The financial services industry is undergoing massive change and financial ...

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Why Your Branch Network Needs Virtual Reality
Blog June 14, 2018

You work at a financial institution which is strategizing for the future an...

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Defining Your Bank’s Personality with the Big Five
Blog June 08, 2018

When we meet someone new, their appearance, voice, and behavior quickly for...

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The Rising Importance of Community in the Bank…
Whitepaper June 06, 2018

For the past 25 years, we have been working with some of the leading finan...

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Three Visual Strategies to Connect with Banking Customers
Blog May 29, 2018

In a competitive banking landscape, it is often difficult to stand out and ...

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View Our Thoughts

Recent news

Branch Transformation by Design
Press October 10, 2017

Suzanne Cluckey of ATM Marketplace wrote about Jean-Pierre Lacroix's presen...

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CZ Bank Unveils New Immersive Branch Experience
Press April 03, 2017

On Friday, March 24, China Zheshang Bank celebrated the unveiling of its ne...

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TD Bank Gets Festive With New Holiday Program
Press January 26, 2017

SLDNXT has designed a winter-themed, holiday décor kit and digital signag...

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CZ Bank Introduces Innovative Digital Branch Experience
Press August 23, 2016

As Shikatani Lacroix Design, the team has designed revolutionary new branc...

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Crafting The Ideal Banking Experience for Millennials
Press December 17, 2015

Regardless of size, geography or cultural differences, financial institutio...

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Related speaking engagements

Tsinghua PBCSF Global Finance Forum
Beijing May 19, 2018

Humanizing the Banking Experience Banks have used automation to remove f...

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Self-Service Banking Europe 2018
London May 15, 2018

How far can self-service go? What conceptually is self-service, and what...

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Bank Customer Experience Summit 2018
Chicago September 13, 2018

Products, processes and people: The key to successful branch transformatio...

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Financial Brand Forum 2018
Las Vegas May 8, 2018

Crafting a 'Branch of the Future' Design Strategy in the Digital Age As th...

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Branch Transformation 2017
London November 29, 2017

Avoid Branch Disruption The death of branches is a topic of many boardroo...

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BAI Beacon 2017
Atlanta October 3, 2017

Breaking Branches – Learning Lab For the unprepared, branch transformati...

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View More Speaking Engagements

Related awards

SLDNXT Wins Silver at Shopper Innovation...

Under the banner of Shikatani Lacroix, SLDNXT recently won Silver at the S...

CZ Bank Snags Distinction Award from...

CZ Bank has won a Distinction Award from 2018 REBRAND 100® for its compreh...

270 x 170 CZ Bank
CZ Bank Wins APEX Award for Digital...

As Shikatani Lacroix Design, the team has been recognized as a finalist for...

CZ Bank Concept Wins iF Design Award 2017

CZ Bank has won a 2017 iF Design Award in Communication for the rebranding ...